Sponge is a New Business Agency.

We find new clients for companies in the marketing services sector.

Agencies are bad at cold outreach. We show them how to be much, MUCH better at it, then we go prospecting with them. Not in a salesy, aggressive way. We prefer conversations. Like humans have. We run cold, warm and referral campaigns with all the support that those things need. Or we can show you and your agency how to do those things really well.

Agency people rarely understand the enormous difference between winning from referrals and winning from outbound activity. We do. Call us now (because you agencies are AMAZING at putting off business development) and we’ll talk you through what you can achieve.

We help Digital, PR, Marketing, Advertising, Comms, Branding and Media agencies. Also SEO Agencies. And Influencer, Social, Inbound, Content and Video Production agencies. Oh, and Experiential agencies. Ah yes I forgot - Email agencies. Events, UX and Customer Marketing agencies too. There are probably more, but you get the idea.

We’re easy to talk to, and having done this for 21 years we can help you. If you want to see how we think, there are LOTS of tips and tricks on our LinkedIn feed HERE.

Wins we helped to generate


What our clients say about us

If you are a fellow agency and want to save years of iteration refining your sales strategy, I highly recommend working with Steve Fair, or at the least following him on LinkedIn for the free game he regularly puts out.
— Mark Joseph, MD, Vouch Global
 

Some incredibly useful agency new business advice: